The other day I was shopping on Etsy like a BEAST.
I pretty much added #AllTheThings to my cart. And then I ran into a shop that stopped me DEAD in my tracks.
Wallet closed. Do not pass go. Do not collect $200.
The earth literally stopped spinning and I was like “WTF is THIS???”
And I realized something: this shop is the perfect example of how you can SCARE customers off (and literally prevent yourself from making sales).
So for today’s ⏰ Six Minute Makeover ⏰, I wanted to show you how Etsy storefronts feel to CUSTOMERS.
What do they see when they walk through your (digital) doors? Are you turning them off before they even get a chance to browse?
As someone who shops on Etsy like Armageddon is coming (#BadHabit style — I am literally your dream customer)…I’m gonna show you exactly what happened to me.
What’s the difference between a shop that customers EAT WITH A SPOON vs. one that evokes, well, this:
How customers feel about confusing Etsy shops…
And if your shop is in the “ew” category — don’t worry…the fix is easier than you think!
In fact, it MAY be as simple as opening a SECOND shop:
This video has TIPS! Here’s what you need to make ’em happen:
Believe it or not, most Etsy shops that aren’t making consistent sales have NO idea who their target audience is.
Ready to find your target audience on Etsy? Learn why creating items that are ONLY meant for your target audience can actually quadruple your sales.
Yes, I said QUADRUPLE.
Learn how to FIND and take advantage of your target audience right here.
Hey, did you know that the number of items in your shop can make a huge difference when it comes to making regular sales? DON’T EVEN THINK about opening a second shop until you can add at least 40 items to your new storefront!
Figure out what buyers REALLY want on Etsy. What makes them buy? Why do some shops do better than others? How can you create a 2nd shop that sells right off the bat? Learn how to test your shop here.
Get the Traffic Your Shop Deserves
Hey Guess What? Before I quit my job to sell on Etsy, I was an SEO Consultant for a Fortune 500 Company. I used Etsy tags to get my first 500 sales in less than 6 months. Wanna steal my tricks? Try SEO Bootcamp:
Thanks for Reading!
Hi there, my name is Jenni. You’re reading about the Etsy shop that freed me from the worst job I’ve ever had (and a lifetime of working for somebody else).
Find out what went down here.
Hey guess what? The exact tricks that got me 6-figures sales are waiting for you in the Ultimate Guide to Etsy. This is a 40-page, step-by-step MEGA tutorial that will help you strategize your way to more sales.